Uncovering Revenue Opportunities: 10 Ways to Give Your Retail Program a Boost


In today's crowded, ultra-competitive marketplace, savvy retailers are looking for new opportunities to build loyalty and drive dramatic increases in revenue. While perpetual optimization is a habit all marketers should adopt, the real breakthroughs are most likely to come from a few key areas that can yield incremental revenue opportunities, which many retailers may overlook. This paper outlines ten ways a retailer can stand out from the plethora of unwanted promotional messages piling up in inboxes and instead communicate with customers through highly relevant messaging that will help increase revenue. Facebook Twitter Linkedin Email