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Effectively Managing the Increasing Complexity of Store Technology in a Competitive Environment
CGI
The retail business has always been marked by constant change. Existing for centuries, it has evolved from itinerant traders and medieval markets to street vendors and small family owned stores to super centers and online shopping. The fundamental purpose of retail, however, has remained the same throughout all time. Retail has and always will be about delivering goods and services that satisfy the needs and wants of customers. Without a doubt, however, today's retail industry will radically change in the future as new forms of retailing evolve based on changing customer expectations and evolving retail technologies emerge.
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